Radio & the Internet Deliver a Solid Return on Investment
In a real world test of four advertisers, Radio's demonstrated return on investment was 49% higher than television's. Radio moves product. It increases sales and executes brand awareness and brand choice. Adding digital advertising with radio will enhance your overall campaign and presence in the consumer market.
Radio & the Internet Connect with Consumers
Radio advertising is perceived to be more personal and can trigger emotional reactions among consumers, enhancing their perception of the advertiser. Consumers associate Radio ads (both on air and streaming online) as being directed to them personally, as more honest, and as having more impact on them than newspaper and/or television.
News Talk 97.3 KIRO FM radio has dominated the Seattle market since 1974 with up-to-the-minute news, sports, traffic, and weather. This Seattle Talk Radio station has gained the respect and esteem no other station can claim in the Pacific Northwest. Not only does KIRO keeps its audience informed, it also entertains with in-depth call-in shows that tackle every day issues. KIRO FM is also home to the Seattle Seahawks and the new MLS soccer team, Sounders FC.
Tune in to AM 770 The Truth, Seattle's largest conservative talk radio station. The talented line-up begins with nationally syndicated radio host Glenn Beck, followed by The Rush Limbaugh Show, the highest rated national radio talk show in America. KTTH also proudly features the Michael Medved Show, local talent David Boze, #2 syndicated show host Sean Hannity, and Fox News syndicated host John Gibson.
MyNorthwest.com is Seattle's and the Puget Sound's source for breaking news and information on the latest top stories, weather, traffic, lifestyles, and more! MyNorthwest.com is the home of Bonneville Radio Stations - News Talk 97.3 KIRO FM, 710 AM ESPN Seattle and AM 770 The Truth. Listen live for the latest news, weather and traffic updates.
710 ESPN Seattle features radio play-by-play and comprehensive coverage of the Seattle Seahawks and Seattle Mariners. ESPN Seattle will broadcast a line-up of local Seattle-based sports news and sports talk programs, along with selected nationally-syndicated programs from ESPN Radio Network.
With every adversity there is an opportunity, and the best time to gain market share is in a down economy . . . call 206-726-6906
Radio & Digital Advertising
Seattle Talk
Bonneville Media Company - News Talk 97.3 KIRO FM | 770 KTTH AM The Truth | 710 ESPN Seattle | MyNorthwest.com
